Insight Report: Gen Z @ Work
Gen Z is entering the workforce in full force, but misconceptions about their work ethic, loyalty, and priorities persist.
Are they really unprofessional, disloyal, or unwilling to work? As Gen Z experts, Adolescent Content put these myths to the test.
Our latest report breaks down what truly motivates Gen Z employees, from the importance of flexibility and purpose to how social media fits into their professional lives.
With data-driven insights, we help businesses better understand, engage, and retain the next generation of talent—bridging the gap between young workers and the modern workplace.
Myth or fact?
In this report we test the following hypotheses:
- Gen Zers aren't professional
- Gen Zers prioritize money over other benefits
- Gen Z will quit without another job lined up
- Gen Zers aren't loyal to their bosses
- Gen Z are obsessed with social media
- Gen Z doesn't want to work