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Hygiene Advice from a Stripper? Gen Z Says Yes
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Love is in the air, so are hygiene hacks
StripTok: The Rising Underground of Beauty Advice
Welcome to the side of Gen Z’s favorite app where exotic dancers break down the unfiltered realities of their job—from how much they make on a good night to their brutally honest takes on the men funding their rent. But what's particularly fascinating is how their beauty and hygiene advice has found an engaged audience among young viewers.
Our survey of Youthtellers (ages 15-27) reveals an interesting trend:
32% have taken hygiene or health tips from StripTok
27% have changed their beauty/hygiene routines based on StripTok advice
15% have purchased products recommended by performers
While most still trust traditional beauty influencers, StripTok offers a different kind of authenticity that resonates with some viewers
What makes StripTok's beauty advice unique? Unlike typical influencers filming in perfectly lit bathrooms, these creators share techniques tested in challenging real-world conditions. Their tips aren't just theoretical, they're proven to hold up under hot lights, physical activity, and long hours. For beauty brands, StripTok represents an emerging micro-community where authentic, practical beauty advice thrives. While it may not be replacing traditional beauty influencers, it's definitely adding a new voice to the conversation—one that values real-world performance over perfect aesthetics.
Swipe Right for... Commitment? The Gen Z Approved Dating Apps
For everyone 18-25, finding love through a screen isn't just a last resort, it's the default. Our survey of young Gen Z respondents revealed a clear hierarchy in the dating app world, with each platform serving a distinct vibe:
Hinge (44%)
Known for “more natural conversations” and a “quality over quantity” approach
Praised for its user-friendly interface and engaging conversation starters
"I feel like the people on there want to build a connection and want to get to know you. Everyone is down to earth but serious about connections" - 22 Y/O USER
Tinder (24%)
Still dominates in certain locations (particularly Hawaii)
Loved for its simplicity, even if it’s sometimes “silly” in a fun way
Bumble (16%)
Appreciated for its "clean features" and video call options
"It sets itself apart... lets the girl make the first move, which takes away some of the usual awkwardness" - 23 Y/O USER
Even those who say they’re dating casually admit they’re secretly hoping for something more serious. When asked about niche platforms like Positive Singles (a dating app for people with STIs), respondents showed overwhelming support for apps that prioritize transparency and community even if they wouldn’t use them personally.
For brands trying to catch the attention of 18-25 year olds in the dating space, the message is clear: mindless swiping is out. Whether it's dating apps or marketing strategies, success means serving up authenticity with a side of good UX.
Gen Z isn’t anti-pink, just misunderstood
Who started the rumor that Gen Z hates pink? Probably the same people still trying to make Millennial vs. Gen Z a thing. Just because Millennials had a pink era doesn’t mean Gen Z ditched the color altogether.
Let’s set the record straight: Gen Z never rejected pink. People just assumed they wanted only hyper-saturated colors and a total erasure of gendered aesthetics. But take a look around, pink is everywhere. From Barbie to Wicked and the endless churn of micro-trends on social media, pink still has a chokehold on Gen Z. In fact, it’s just as much a cultural staple as brat green or Kitchenaid’s butter yellow.
And about those gender roles? Let’s just say pink is for everyone now.
*This article was originally posted on Substack. Click HERE to subscribe